CopyLounge Consulting

Ken Godfrey - Background

Philips firsts...

2016
- North America Digi-Summit Conference
- Employee brand advocacy activation
2015
- Consumer Intent Modeling and Social Listening
- Monthly Digital Community Call

IBM Firsts...

2013
- End to end organic/paid search marketing service for internal orgs
2010
- Brand-based to Capability-based go-to-market strategy transformation (IBM Software)
2009
- Real-time Social Listening Lab
2008
- Social media program
- Content syndication program
2007
- Automated Web relationship management system
2006
- Brand-based to Program-based go-to-market strategy change (Tivoli)
2005
- SEO-based content refresh
2003
- Weekly feature article series on a Web site
- Google keyword buy
2002
- Content management system for Linux
- Linux Web hosting infrastructure
2000
- Web page type templates - Web writing guidelines
1999
- Content organization
- Worldwide Content Strategist